27 years of transformation leadership—from search engines to AI, we humanize change with psychological depth and strategic excellence.
Founded in 1998, contraco is a boutique consultancy that has guided every wave of digital transformation—from the rise of search engines to the age of AI.
For over 27 years, we've helped global brands rethink strategy, redesign culture, and rediscover purpose. We're not just consultants. We're transformation veterans—trusted by Google, Microsoft, Yahoo—and now leading the post-AI era with a bold new stance:
We redesign mindsets, not just processes. True transformation happens when people feel the change, not just follow it. Our approach creates lasting behavioral shifts that sustain long after implementation.
Every transformation has an emotional journey. We map and design these experiences to ensure lasting change. When people feel transformation happening, adoption becomes natural and sustainable.
We use AI to empower people—not replace them. Technology should amplify human potential, not diminish it. Our approach ensures AI serves human creativity and strategic thinking.
contraco established as digital transformation pioneer, entering the search engine revolution era with clients like Lycos and emerging web platforms.
Partnered with Yahoo, Overture, and major search platforms during the dot-com transformation. Built expertise in digital marketing and user experience design.
Expanded to serve Google, Microsoft, Deutsche Telekom, and major corporations across 4 continents. Developed comprehensive transformation methodologies.
Evolved into contraco 2.0—blending technology with psychological depth for human-centered transformation. Pioneered The Resonance Method™.
Leading the humanization of AI transformation—making technology serve human potential while creating sustainable organizational change.
Trusted by industry leaders across 30 countries and 4 continents
Frank has led contraco through every major digital transformation wave since 1998. His vision for humanizing AI and psychological architecture has guided Fortune 500 companies through their most critical transformations. With 27+ years of experience spanning search engines to artificial intelligence, Frank champions the belief that true transformation must be felt, not just implemented. His pioneering work in The Resonance Method™ represents the evolution from traditional consulting to comprehensive human-centered change.
Transformation isn't just a deliverable. It's a felt experience.
We measure success not just in metrics, but in the human experience of change. When your organization transforms with contraco, every stakeholder—from C-suite to front line—feels the shift. That's transformation you can feel.
Join industry leaders who've chosen human-centered change over algorithmic efficiency.